Creative Production Photography - Josee Mallon

In Week 11, I perfected my final web gallery that I am ready to put on my USB for examination. I had to think of a title for my final project, in which I went for 'Signs of the Night'. I went for this due to the use of neon lights and other vibrant colours, as well as the use of words and signs that are consistent throughout my photos. I arranged the photos in a particular colour scheme: I done this so it looked more aesthetically pleasing. For example, the red photos are at the top, green in the middle and blue at the bottom. I think this makes more sense and heightens the narrative in my web gallery. Link : https://adobe.ly/2FNukMu

After I chose my final shots, I had to begin the process of editing the photos via Photoshop.  The main tools I used on Photoshop were Levels, Curves and Colour Balance. I used these tools to adjust the tones of my photos in order to make all the photos look similar in some kind of way and emphasise the colours in the photos that are projected in the photos. I also adjusted the lightness of the photos in order to show the interactions in the photos and make sure each photo had every detail on show. As this photo was more green, I decided to edit the colours in the photo to project a more blue tone onto it. I also made the photo more dark so that the sign would really stand out and allow the colours to reflect on the walls. This photo was much more darker before I edited it. I made the photo brighter so that the Apple logos on the laptops were more illuminated, and I added more red tones so that the projector screen and the lights were emphasised. This also created t...

For my final project, my photos were took on my iPhone 7. In order to capture the photos, I adjusted the darkness/lightness which are the manual settings on the iPhone. As I have demonstrated conceptual use and understanding of the 35mm camera on my blog, and due to practical issues, I decided to use my own handheld camera device for my final project. This made my project easier to execute and I still managed to adjust and edit the photos to a high standard on Photoshop. Despite this, the photos may not have been as good of quality as they might have been if I used the 35mm camera using RAW files. However, this is completely out of my control and after doing test shots with the 35mm camera I found that my project simply worked better using my iPhone 7 camera.